Helping startups launch — fast.
I'm about maximum results in minimal time. On some projects, I'm the sole designer with 6-18 developers, and I've had clients praise me for surpassing the quality of entire design agencies they hired previously.
See my work
Solo Act
Pedantic Attention to Detail
Meet the corner-cutter's worst nightmare — the obsessive pixel perfectionist who nitpicks the most intricate of UI minutiae!
Design System Nerd
A standardised library of robust UI components sets the foundation for the app for feature-growth and maximum efficiency.
Going Beyond The Pixel
Many designers focus on delivering pixels, and forget that a product's user experience is much more than just pretty pixels on a screen.
Accessible By Default
I design and test all UI work for WCAG 2.0 accessibility guideline compliance. Form, yes, but never at the cost of function.
Mobile & Performance Optimised
A sluggish UI makes for a bad UX. I aim for jank-free, buttery-smooth 60fps and cater to slower connections.
SEO & Social Media Optimised
Meta tags for social media, URL structures, semantic HTML structuring — more of a must-have than an optimisation.
Conversion Rate Optimised
Aesthetics is a secondary objective. The primary objective is getting your product to engage and convert.
Fully Decked Out
All the tools and experience needed to create top-tier design work.
Figma Poweruser
I use the most common industry-standard design tool, Figma, so adding or changing designers will be straightforward.
Framer Sitebuilder
I use Framer for animation design and to create entire websites. The website you're viewing right now was built in Framer.
100% Licensed Software
No gimmicks. All my software is fully licensed, including Figma, Framer, Adobe Creative Suite and any UI Kits and design assets that I use.
Superpowered by AI
I utilise AI tools like Midjourney and chatGPT to produce inspiration boards, fancy graphics, and to craft the perfect copy — fast.
Drip-Certified Hardware
MacBook Pro 16” 2023 M2 Max, sit-stand desk, Herman Miller Aeron chair, and powered by a 200Mbps internet connection.
Working with me.
No Daily Meetings
We'll start with one or two kick-off meetings and use occasional sync calls. For regular communication, we'll go async and IM.
No Workshops, Just Work
I won't be facilitating endless team design thinking workshops. You know what you want. I’m here to bring it to life — fast.
No Low-Fi Mockups
I immediately create polished high-fidelity mockups, prototypes and websites. No time to waste on sketches, scribbles, wireframes.
Design System Included
For UI design work, I'll provide an extensive component library to standardise quality and set up your product for hyper-growth.
Crystal-Clear Documentation
Written directly in Figma, accompanying every mockup and component. More efficiency, less back-and-forth with devs.
Full Concentration
I work on a maximum of two projects at any time. You won't be chasing me for mockups, I'll be chasing you for feedback.
What I need from you.
Single Decision Maker
I work best when paired with a decisive product owner who makes executive choices confidently and quickly.
Business Data
You're hiring me to make an impact on your bottom line. I can't know what impact I'm making unless I have that data.
Content is Ready
I'll create engaging, conversion-focused copy, imagery, and videos, but I'll need existing reference content to hit bullseye.
You've Done Your Research
While I can definitely help with research, you'll get the most bang-for-buck if you know exactly what the market needs.
Great Design Ain't a Panacea
My responsibility is product-solution fit, but startup success requires product-market fit, and stellar marketing as well.
Dedication to Quality
There's no point in investing in great design if all that pixel perfection is thrown out during the development phase.
The nitty gritty.
Minimum USD $10,000
We'll define the requirements for your project and you'll receive a custom quote and strategy for all work produced.
No Permanent Obligation
Stay agile. Hiring a freelancer means tapping into expertise without the cost and overhead of a permanent hire.
Transparent Contract
View my standard plain-English contract. If required, it can be customised, but I find it does the job for most projects.
Tax Invoice Provided
You’ll receive a tax invoice stating my Australian Business Number 81 389 692 366. Invoices are payable within 14 days.
