Offering the full spectrum of digital.

I’m tech and industry agnostic. Meaning, I’ll design the right solution no matter the technology, and no matter the client or project. And, I’ll guide the whole process — from start to finish.

Damir is a great all-rounder. Keen to get his hands dirty in all aspects: from assisting with research through to running workshops and writing code.
Chris Thelwell Director of Product Design at EY-Seren

Guidance and consultation.

First on the agenda — understanding your current situation.

In my experience, the majority of projects need lots of help early on. Too many unvalidated assumptions, poor strategy, bloated apps, scope creep, lack of focus and lack of vision. We want to become aware of all possible risks and tackle them head-on.


I want to learn everything about your project. If you have an existing product that you’d like improved, then I’ll first review it.

Product Review

An in-depth, no-nonsense product teardown, getting into the details of what’s working, what isn’t, and suggestions for improvements.

1-Page Project Plan

Depending on the project, I may put together a one-pager, called a LEAN Canvas in startup lingo, to act as a guiding compass for all work to come.

Essentially, this is a one-page plan noting the most important factors for the project. Factors like success metrics, unique value proposition, unfair advantage, and early adopters.

Strategy, without the long-winded fluff.

You’ll receive a one-pager of dot points of my key findings and recommendations. Simple. The point here is to steer the project in the right direction, and fast.

With us knowing where we need to “steer the ship”, it’s time to commence the journey.


Design, prototyping and
idea validation.

I specialise in concept work and prototyping. Turning vague ideas, into visual mockups, and turning visual mockups into clickable prototypes — fast.


It all starts with gathering inspiration. Good ideas don't spring out of nowhere. Creativity is taking known elements, and combining them in unique ways. And the foundation of all this is a moodboard.

To collaborate on moodboards I use a tool called Miro, which is basically a whiteboard in the cloud. See an example moodboard. And I'll invite you to add your own ideas to it. I'm happy to own this process, but I'm also just as happy to collaborate.

Design and prototyping.

Simply put, prototypes are amazing. Why? Because prototypes allow us to quickly test complex and expensive ideas in less than 10% of the budget of a full build. Because they assure us that we're heading in the right direction, and if not, they enable us to correct course, very early.

Take an example prototype for a test drive.

With the prototype ready we can user-test it to gain insights for the rest of the project. I use a tool like to gather user feedback from people anywhere in the world.

His ideas are never, ever, ever boring and always very interesting to explore. He can turn ideas into great projects pretty much by himself!
Fiorella Rizzà Senior UX Copywriter at

Web and mobile development.

Talking shop.

I code HTML, CSS, jQuery on the front-end, and leverage a JAMStack architecture using Netlify for things like user account systems, DNS management, serverless functions, HTTPS. For mobile, I develop progressive web apps using the same web technologies above. The beauty here being that I create digital products for web, iOS and Android — all in a single codebase built on top of open source technology and third-party APIs.

What I don't build.

VR apps, games, native apps or highly complex server-side apps. I can still design and prototype these, but we'll involve a corresponding software engineer for the build. I'll advise you when that's the case.

What I build.

I've pushed code live on some of the world's biggest websites, including the world's biggest accommodation site, and the digital marketplace Envato Market, where I've also helped create the developer API.

I build a wide range of digital products like mobile apps, content sites, eCommerce sites and more, by leveraging third-party tools like Algorithmia for machine learning, Google Cloud and Amazon AWS for cloud storage, Netlify for light-weight sites, Shopify for eCommerce sites, Webflow for content sites, and Zapier to tie everything together.

I take pride in shipping top quality work.


Automation and modernisation of
your day-to-day workflows.

Leveraging technology, better workflows and automation frees you up to work on the important things. I analyse and improve inefficient workflows and automate mundane, repetitive tasks.

Prime candidates for automation.

Data entry

Before: People fill out paperwork by hand, then they or someone else has to enter them into a digital system.

Now: People enter information directly a an app or website on their phone, tablet or computer.

Appointments and reminders

Before: Customers call, sometimes wait in a queue and speak to staff to book an appointment.

Now: Customers booking self-service appointments on your website. Both you and the client receive a confirmation email, and the appointment is added to your calendar. Confirmation text messages are automatically sent a day before the appointment, reducing no-shows.


Before: Long and involved hiring processes with lots of phone calls, interviews and screening before quality candiates are found.

Now: Filter out top candidates automatically using online surveys. Quickly review submissions, and only talk to top candidates.


Before: Expensive and time-consuming research, having to place ads in classifides, and then organise and run lengthy face-to-face meetings.

Now: Using social media and surveys, quickly and cheaply gather feedback from your target audience. Gain insights in hours, or days — not weeks.

eCommerce, order systems and communication

Before: Time-consuming and expensive custom development of entire order system, customer database, and intranet. Hire teams of techies to set everything up and keep it running. Messy team communication via email.

Now: Customise ready-made tools like Webflow, Shopify, Trello in a fraction of the cost and time, and smooth team communication via Slack.

These are just some of countless examples where organisations can save large amounts of time and money by leveraging technology in clever ways.

Modern tools of the trade

My recommended workflow tools change over time, but there are some "household names" that I return to time and time again.

Google Drive and Dropbox.

No more information silos, and "who has that file?". The whole team uses one central place for all documents, spreadsheets, etc. These are so ubiquoutous, they shouldn't even be on the list, but every now and then I run into the odd company that still forwards attachments of .DOCX files via email.


Todo lists, sales leads, orders, project boards, you name it. Trello is the ultimate management tool. Asana is a solid alternative.


If you want an eCommerce site, there's no easier way to get up and running. Works great in collaboration with Stripe to handle payments.


"When a customer submits a feedback form, automatically notify our Slack channel, and send me a mobile notification", or "When a new sale is made in store, add an order in the spreadsheet, and automatically send an order request to the manufacturer."

Zapier is the ultimate automation Swiss Army Knife. Once set up, you don't have to do anything. It just works.


Beautiful customer surveys, hiring forms, and data entry that people actually fill out. Connects with Zapier, so you can get notifications on your phone when someone fills out a "Get a quote" form, for example.