BeyondWords
Created a custom design system for an audio AI startup, enabling faster product iteration.

UI Library
We chose shadcn as the foundation of the new design system, built on Tailwind CSS. From there, I created a custom component library tailored to BeyondWords' specific product needs.



Semantic Colours
A semantic colour system standardised how the product handled interactive states, text hierarchy, and backgrounds.

Data Dashboard
Dashboard views that surfaced key metrics for publishers — listening time, engagement rates, and audience growth — without overwhelming users with data. Built on shadcn's chart primitives, saving weeks of development time.

SaaS Design
Using the new UI library, I redesigned all core text-to-speech AI pages — the voice editor, article management, and publishing flows. Beyond the product surface, I also tackled the infrastructure screens: signup, password reset, two-factor authentication, account management, and onboarding. These unglamorous pages are where first impressions are formed and trust is built.





Homepage Concept
A concept for a new marketing homepage that extended the design system beyond the product — showing how the same visual language could unify the SaaS experience and the public-facing site.

