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Teaching at General Assembly

Co-instructed a 3-month UX Design Immersive in Melbourne, kickstarting 18 new design careers.

RoleLead Instructor
Year2016
ClientGeneral Assembly
Teaching UX Design at General Assembly Melbourne
Damir is highly empathetic and measured which made him an excellent mentor and guide to others in their UX journey.
Matthew McCrae Johnson
Program Producer at General Assembly

The Course

General Assembly asked me to co-instruct a 3-month UX Design Immersive in Melbourne, preparing 18 students to be job-ready designers. I taught beyond the standard curriculum — design sprint facilitation, stakeholder management, success metrics, and hard-won lessons from industry. Co-instructed with Nigel Quinlan, a graduate-turned-instructor who knew the curriculum inside out.

Teaching Philosophy

No hand-holding. I pushed students to measure their own impact, involve stakeholders in the design process, and practice relentlessly. Theory followed by exercises, repeat. The best moments were seeing students independently run their own design sprints and service blueprint sessions weeks after being taught.

Students self-improvising after a lecture on paper prototyping
Students self-improvising after a lecture on paper prototyping
Putting ideas out in the open and discussing them as a team
Putting ideas out in the open and discussing them as a team
Students running their own service blueprint exercise
Students running their own service blueprint exercise
Card sorting — the inconvenient way
Card sorting — the inconvenient way
Card sorting — the convenient way
Card sorting — the convenient way
Ideas being explored in a design studio
Ideas being explored in a design studio

Guest Speakers

I brought in experts from my Envato network to give students exposure beyond the curriculum — product management, marketing, design leadership, Agile facilitation, UX copywriting, and design anthropology.

Julian, Product Manager
Guest speaker
Dan, Marketing Manager
Guest speaker
Chris, Head of UX
Guest speaker
Fabiano, Agile Coach
Guest speaker
Fiorella, UX Copywriter
Guest speaker
Ioanis, Design Anthropologist
Guest speaker

Outcome

All 18 students secured industry placements at the end of the course. In loving memory of my dear friend and colleague, Alex Lieberman 🌷

Ready to work together?